After Shah Rukh Khan created a flutter with the promotional video for his Indian Premier League (IPL) team Kolkata’s Knight Riders, it’s Vijay Mallya’s turn. And the King of Good Times is showcasing his strength in a slick ad and promotional video featuring the captain of his Bangalore team Royal Challengers, Rahul Dravid, amongst others. Known for his expensive tastes, Mallya is leaving no stone unturned to be as different as possible.

Bipasha Basu IPL

The ad is made by Sanjay Gupta, one of Bollywood’s most technically proficient directors, and the action directed by Allan Amin of Dhoom fame. “It is action-packed, sporty and musical, with a lot of fervour thrown in to stir up excitement among viewers,” said Gupta. “Mallya wants the best and doesn’t mind the budget.” 

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